For the first time, WorldatWork conducted a survey to gather information about how employers are approaching the challenge of rewarding a multigenerational workforce. The goal was to increase understanding about the relationship between reward practices and generational issues, as well as identify best practices for rewarding multigenerational workforces.
Between May and June 2008, surveys were sent electronically to 5,271 WorldatWork members and to a list of 472 individuals who attended workshops related to multigenerational issues during the 2008 WorldatWork Total Rewards Conference. A total of 372 members participated in this survey.
The demographic profile of survey participants was similar to that of the overall WorldatWork membership. A typical WorldatWork member has at least five years of experience in human resources or compensation and is employed at the manager/assistant director level and above in the headquarters of a large company in North America.