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Work with your vendor on proven ways to remove barriers to using the benefit.

To address this, companies like Peloton, for example, work with vendors to help employees with student-loan debts through programs similar to a 401(k) match.

(See our 2023 SPM Vendor Guide to start gathering information.)

;Subscribe to a pay benchmarking service through vendors in the space.; While the second group has a head start on this work, even these companies may need to ramp up their compensation capabilities, since they may need to increase both the volume and quality of their work.

“The guidance makes it clear that employers are responsible for their tools even if they’re designed or administrated by a software vendor,” he said.

For example: ;See if your benefit vendors offer engaging educational tools that you can utilize.; ;Integrate TikTok-style videos, on-demand content and personalized decision-support tools into your existing enrollment platforms.; ;Use AI tools to scale your content in ways that make it meaningful for multiple audiences.; “It’s never done from an optimization perspective,” Mowrer said.

This is an area leadership should address, as it could also help alleviate talent and retention issues, given the prominent role HR plays in an organization’s success in those two areas.

Let's dive into some key areas where a fresh perspective is required.

Beware of Consumer Scams After a natural disaster, unscrupulous vendors can prey on those under tremendous stress.

Often, these solutions utilize a mix of internal programs and external vendor platforms, addressing the interconnectedness of well-being.